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How To Increase The Effectiveness Of Your Website and All
Your Ads, Brochures, Sales Letters And Promotions To Get More Sales And Clients
Learn How To Generate More Sales And Profits
Without Having To Increase Your Marketing Budget
Smart business owners are getting more results
from their marketing budgets and saving money
by increasing the effectiveness of their current marketing materials
through the process of optimization.
Before you begin to implement any new advertising,
marketing, or sales tactic, you should know the practical, step-by-step
tactics you can use to immediately (and easily) increase your
sales and profits from the marketing you are currently
conducting. Why is this important to your business? Because...
99% Of Your Company’s Success Or Failure
Comes Directly From Your Ability To Attract, Keep,
And Effectively Market Yourself To Your Customers
As you know, it is not always the company with the highest quality
products and services that make the most in profits. The companies
who make the most money simply have the following skills mastered...
How to sell their products and services better than your
The Ultimate Goal Of Marketing
The ultimate goal of your marketing is to cut through
the clutter, separate you from the competition,
and then eliminate your competitors so that your
product is the only logical choice. To accomplish this goal, your
marketing must make the argument for your company and product
much like the way a lawyer presents a case to the jury.
Your marketing needs to include compelling, powerfully written
messages that arouse curiosity, deliver benefits, and get a response.
Your marketing needs market data, facts, and statistics that deliver
credible evidence that dramatically improves
your position in the market, and offers a logical progression
of facts that draw prospects to only one conclusion... to
buy. If your marketing is not accomplishing this, then
it's simply not working correctly.
Get More Out Of Your Marketing Through Optimization
The following elements of your marketing can be under-performing
their ultimate capacity by as much as 5, 10, 15, even 20+
times. You can dramatically increase the results and
profits you receive from your marketing with zero risk
by identifying, testing, and optimizing certain under-performing
aspects of your advertising, marketing, and selling operations
with alternatives that perform better.
For example, the following elements of any company's marketing
can be improved upon or "optimized":
- Sales Copy (words)
- Your Guarantee
- Marketing strategy and tactics
- Marketing materials
- Your Offer
- Operations – How you implement
- Referral marketing systems
- Sales letters
- Sales people
- Sales presentations
- Strategic Partnerships
- Publicity and Public Relations
- Ultimate Strategic Position (USP)
Leverage Your Company Into Higher Profits With A Marketing Audit
The cumulative effect of improving these elements will "leverage"
your business into a significant increase in profits, and reduce
the average cost of acquiring each new client...
A recent Forbes Magazine study profiled the
highly-effective advertisements that generated TEN TIMES
more response the other ads placed in the magazine. These ads
all contained the following four (4) critical elements...
Distinctive – MUST catch the eye.
Headline - 3.2 seconds to convey biggest
benefit – uses "you" and "your."
Headlines account for 85% of your marketing material’s
effectiveness. If you have no headline or ineffectual headlines,
Body Copy – "Curiosity Driven"
and "Benefit Oriented."
- Response Mechanism – Give them an
offer and get them to respond by purchasing your product, or
requesting additional information.
So what does this mean to you?
This means that you can dramatically increase the results
of your current marketing materials (such as your ads,
brochures, sales letters, and website) by deploying these four
elements (and many more) into everything that you do.
Unfortunately, most small business owners are either too
busy or too involved with their day-to-day business responsibilities
to ACT on these techniques. Most overlook these
opportunities and end up working harder or longer to increase
This is where we can help you…
By analyzing the marketing tactics that you are currently using,
we will be able to identify the overlooked opportunities you have
in your business, and give you the best strategies to take
full advantage of each opportunity.
Conduct A "Marketing Audit And Makeover"
Use the first, fastest, no-risk way to increase your sales and
profits by improving upon the advertising, marketing, and sales
tactics that you are currently using.
We will increase your profits by deploying the following tactical
steps included in the "Marketing Audit and Makeover"
service into your business. There are four (4) steps involved:
During your free consultation a senior marketing
consultant will interview you and complete an extensive questionnaire
that gives me the data needed to understand your business
and maximize our ability to assist you.
You send us copies of your advertising, marketing,
and sales materials such as your Internet, newspaper,
magazine, Yellow Pages ads, brochures, sales letters, and
other promotions you've done.
We will analyze your information and marketing materials
for potential improvements in results. If we can help you,
we’ll set a one-hour consultation. During this phone
call we’ll make suggestions and show you how you can
implement strategies and systems that will dramatically increase
the response and results of all your advertising, marketing,
and sales materials. I’ll also show you the 5 most costly
marketing mistakes to avoid.
- Following your consultation, you will receive a prioritized
marketing action plan. It will contain the most important
tactics you should do to immediately start increasing your results
and profits. This action plan will become the basis for your
marketing plan and your future promotions!
The three areas we review are:
- How to generate customer inquiries and get new customers
- How to get your existing customers to come back more often
- How to increase the value and profit of each sale you make
Here are the specific types of strategies you'll get through
Advice on how to get the most out of your existing
advertising, marketing, and sales materials such
as your ads, brochures, sales letters, press releases, website,
and any other promotional material you may have.
Lead generation strategies for acquiring
Customer satisfaction systems to keep them
coming back and buying more often from you.
Techniques for handling e-mail and telephone inquiries,
and how to convert them into profitable sales.
Promotions and public relations that build your
image in the marketplace and keep your name in front
of your customers and prospects - while making profitable
- Plus more...
This is a complete analysis and review of your
advertising, marketing, and sales strategies that is designed
for fast implementation and measurable results.
There is absolutely no risk to you, only increased
Everything is covered by our risk-free
Due to our busy schedule, and the amount of time we invest in
each Marketing Audit and Makeover, I can only conduct a small
number per month, so don't wait. Lock in your reservation right
President, Interactive Marketing, Inc.
Call 541-280-3363 or Sign Up For Your Free Consultation.
Learn how you can get more results from your current marketing
budget. Optimize your web site to and increase your leads, sales, referrals,
and profits. Click Here For More
For more information about Interactive Marketing and the web
site traffic building and conversion rate optimization
services we offer, call us at 541.280.3363
or fill out our form for a FREE consultation.
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